Google Data Studio is one of the newest additions to the Google Analytics 360 Suite. It enables marketers to easily pull all the information from their data collection programs into one centralized dashboard in order to deliver a dynamic, visually appealing and interactive report. It simply serves as an intuitive interface that syncs all your marketing data into one reporting experience.
APIDM successfully conducted a free webinar on 7th April 2021 on “Google Data Studio for Marketers - A Guide to Marketing Data Visualization & Reporting” with the purpose of educating marketing professionals on how they can effectively use this tool to create more informative and visual dashboards and make better marketing decisions based on fresh data.
The webinar was facilitated by Danushki Perera – Head of Digital Marketing at Three Sixty Digital. Danushki is a digital marketing professional with over 8 years of experience in the field. Further, she is a Google AdWords & Google Analytic Qualified Individual and also a certified trainer for Google Products. During the session, she primarily discussed about how to connect data on Google Data Studio and its metrics and dimensions, visualizing / creating charts and how to make reports more interactive.
While it was an interactive session, many marketing and business professionals representing different industries attended the webinar and we are certain that all our webinar attendees witnessed the benefits that could be gauged via utilizing Google Data Studio tool in their day-to-day data reporting purposes.
This webinar recording is accessible exclusively by invitation only. Click here to request access.